We implement a complete webmarketing strategy centered around SEO. A finely determined reflection focused on the choice of keywords allowing both effective brand defense and above all an optimal acquisition strategy.
A refined and elegant website
The brand
Hôtel de la Mer
Services
Website, art direction and webmarketing
To visit
hoteldelamer.bzh
Background & brief
A revival to be supported online
The Hôtel de la Mer is a 4-star hotel located at the tip of Finistère, in Brignogan. Full of emotion, it offers a warm and human experience. As part of major renovation work and a new decor, the hotel’s online and offline image is being revamped. It is supported by a new logo and a new website in line with the revival of the premises.
To create a bespoke website that encourages immersion and is representative of the on-site experience.
Designed to be user-centric, the hotel’s website creates a strong sense of belonging and has been designed to be easily duplicated for the group’s other establishments to create consistency on a more global scale.
A website with a design that reflects the atmosphere of the hotel. It’s welcoming, airy and immerses you in a gentle world of pastel colours and hand-drawn illustrations.
In line with the defined brand image and the numerous illustrations on the site, we created a personalised map, also by hand, listing the must-see attractions in the vicinity of the hotel. All this DA work and these elements anchor the Hôtel de la Mer in its universe and make it easily identifiable.
The aim is to accompany the ‘new’ Hôtel de la Mer with a complete overhaul of its brand experience. Hôtel de la Mer with a complete overhaul of its brand experience.
Background & brief
A new brand experience
Web marketing
We implement a complete webmarketing strategy centered around SEO. A finely determined reflection focused on the choice of keywords allowing both effective brand defense and above all an optimal acquisition strategy.
Ucheal
Collection Saint-Siméon
